Find the podcast on iTunes/iPod. Read a full transcript or download a copy. Sponsor: VMware.

The next BriefingsDirect case study interview focuses on Southwest Airlines, one of the best-run companies anywhere, with some 35 straight years of profitability, and how "IT as a service" has been transformative for them in terms of productivity.

This story comes as part of a special BriefingsDirect podcast series from a recent VMworld 2011 Conference. The series explores the latest in cloud computing and virtualization infrastructure developments.

Here to share more about how Southwest is innovating and adapting with IT as a compelling strategic differentiator is Bob Young, Vice President of Technology and Chief Technology Officer at Southwest Airlines.

Find the podcast on iTunes/iPod. Read a full transcript or download a copy. Sponsor: VMware.